Thursday, 4 March 2010

This is ... Neomi

of NoWonder

Favourite smell?


Favourite place?

I love London for the atmosphere, New York for diversity, Jerusalem for the History and Venice for the beauty.

Favourite sound?

I'm not sure about sound but I do love the Beatles!

How did you get started?

It started as a school (uni, graphic design) project. I always loved the book "Alice in Wonderland" as I feel that you can interpret it in so many ways and as such do a lot with it. I loved the original illustrations and started playing with that adding some of the original text from the book. I was very happy with the result and wanted to do something more with it. I started taking some sewing, and textile printing courses and created "No Wonder"

Favourite item in your shop of all time?

My Feminine Alice dress


It's very feminine and design to flatter almost every woman. I initially designed it for a friend - she's a size 46 (US 14). She wore it to a banquet with our (Israel) president and many ambassadors, she got a lot of compliments that day. I wear it often, I'm a size 38 (US 6) and I too get complimented on it.

What is your best seller on Etsy?

My woollen scarves.

Why do you think they're so popular?

They are unique as they are made from very soft 100% woollen fabric and have my prints on them.

Favourite shop that isn’t yours?

I can't really name just one as I love shopping especially for accessories - Bags, Jewelry etc. If I didn't stop myself I'd be shopping on Etsy all day. There are so many talented designers on Etsy.

What has been the most useful lesson you’ve learnt so far that you’d like to pass on to our readers?

Don't be afraid to just go for it, but be prepared to work hard on marketing! It's very important to have great pictures. If you do than you can just give it a go and see what happens. It takes time and a lot of work. You need to learn how to work the net.

Niftyknits: Very true! Neomi has offered to giveaway one of these fabulous scarves to a lucky reader!
UPDATE 12th MARCH this giveaway is now CLOSED

All you have to do is to become a Twitter follower and come back and leave your twitter name in a comment so we can check. We'll then use to pick a winner and tell you next week!

Find NoWonder on facebook here


Unknown said...

What a lovely range, and I've recently been looking at Alice in Wonderland goodies, I have a friend who loves it so much - her birthday party was a 'down the hole' fancy dress party :) I'm now following on Twitter, my username is littletreats. Keep up the good work!

Jane Carlstrom said...

Lovely interview. Wonderful clothing designs and graphics, beautifully presented. Now following nowonder on twitter, user name glorioushats

My Mother's Garden said...

Great interview! I really enjoyed reading about how Neomi found her inspiration to create her Nowonder designs. I'd love to win one her scarves.
Just signed up to follow you. My Twitter name is Mymothersgarden.

Tracy Yarkoni said...

Wonderful designs - loved hearing about her inspiration!

Jaci said...

Neomi, it was so nice to get to know you a little more! I twittered the giveaway :) and followed you!

jojosev said...

jojosev I found you on twitter,very cool Alice stuff you have!

Unknown said...

Absolutely adorable!! I'm ZaftigDelights on Twitter.

Thanks for a fun giveaway. :o)


BeadyPool said...

dress looks so wearable, falls beautifully

HomeBirdJen said...

I nominated you for a blog award! :)

Jen x

Heather Leavers said...

Thanks Jen, I appreciate it.

מדף הספרים של אפי said...

Lovely interview. Neomi designs are perfect!!!
The details, the colors, the graphics…Just perfect!!!
Following on Twitter. My user name is EfiWarsh

Sarah said...

Neomi's work is wonderful! I love her clothes and presentation.

My Twitter is

SchickiMickis said...

Neomi has beautiful work!!!
Such a wonderful twist on casual!
my twitter:

babytogo said...

What a lovely person! Nowonder designs are uniqe and so beautiful. I would love to win this gorgeous scarf:)
Well done Nowonder!!!

TheJoyofColor said...

What a wonderful Post Naomi
I'm your fan anyway but i do love
this scarf and will be happy to have it.

Inbar Bareket said...

Neomi is my favorite designer for long time !
I really enjoyed the interview !

Waterrose said...

Great interview and I love her pieces. I follow, waterrose

OrlyDesign said...

Great interview,
Love nowonder'shop !!!

Colors Of Joy said...

I really enjoyed the interview !
Neomi's work is wonderful!
Thank for the giveaway!!
Good luck everyone!

בארוניקא said...

Great interview!
Gorgeous clothing designs.

veroque said...

Great post!!! I love your beautiful designs and the prints (I love Alice, what can I do?)
The photos are also very artistic!

The scarves is stunning!!!

PersimonDreams said...

Lovely interview! That dress is i have it on my wish list :) I already follow you on twitter but now I'm following you on facebook too!


debbabcock said...

Beautiful work. I just followed you on twitter and look forward to your posts. My twitter name is debthepotter

Great interview.

Unknown said...

Beautiful shop with beautiful items!

Kristen said...

love everything you make! i am gocksfrocks on twitter :)

Yifatiii said...

So beautiful items! I can't chose a favorite because I lve them all.
Thanks for the Great interview! really onteresting.
Good luck! ♥

Hannah said...

How lovely :) I am spansstitchin on twitter

OddSox aka Thesockgarden said...

The Alice dress is so elegant, no wonder it gets compliments! Twitter name: @thesockgarden - x

Heather Leavers said...

Please note: you need to leave your twitter name to show you are following, otherwise your entry is not valid.

Sylvia-Louise said...

I've admired your beautiful things before and would love the opportunity to win. Your creativity is wonderful. My twitter name is Fly_a_Kite.

annebocci said...

My twitter name is:

and oh how lovely that would look on me. I could wear it to my boutique and everyone would ask where I got it.
Plus, it's so perfect with these.
anne bocci

PersimonDreams said...

I forgot to leave my twitter name! Ahhh!


TheOutspokenYam said...

I'm @kissesforusall. Thanks!

Kim van Waardenburg said...

Oh I wanted to become a balletdancer when I was younger!! So I loved your scarf with ballerina.

Thanks for sharing!!

My twitter is the same name.

Stephanie Kilgast said...

Such a wonderful work! everything looks gorgeous!
My twitter name is PetitPlat :)

thanks for this give away!

Unknown said...

Oh wow! What a totally cool collection, I too am a great fan of Alice. Gonna do a good browse around now and I follow you ingermaaike I am on twitter too.

Sofia-Sobeide said...

Beautiful items and a great interview! Following on twitter, my name is:

Heather Leavers said...

UPDATE 12th MARCH Giveaway now closed, anyone who comments below this will not be entered, anyone who has not added their twitter name and followed @nowonder1 is also invalid. I will be passing the list of names to Neomi to check and hopefully publish the winner later today.

Thanks everyone, and good luck!

neomi said...

Thank you so much Heather, You are great!
Congrts SchickiMickis!!